The Lexicon of Sustainability Project is a US based organisation that sits at the intersection between language, art and food-systems change. Previously featured as our ‘resource of the week‘ the project aims to identify a new lexicon of terms around sustainable food and farming, and communicate their meaning in ways that the public can understand and engage with.

We were delighted when they decided to take-on ‘True Cost Accounting’ as a term worthy of definition for public understanding of the changes that are needed to transform our food systems. The film below was based on a discussion between Douglas, and our Chief Executive Patrick Holden. The Lexicon team have done a fantastic job of clearly explaining how the cheap prices we pay at the tills do not reflect the true price that we pay in the long-term.

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  • Daniel Factor

    Food prices are going up, there are people even in America starving and we have food banks here in the UK. And wealthy food sustainability camapigners claim food is too cheap. Disgraceful.

    • Farming peasant

      the only thing that is disgraceful is the lack of understanding of how your food costs. Ignorance is not an excuse, either in law or in how the structure of your Society works. The modern farmer today is not the base it was in the past. He is not the start of the food chain, He is now several rungs up that ladder, and merely the propagator for those who really own the industry. Those that try to keep hold of the base are struggling against cheap product prices, they are also struggling against corporate greed, Most of this corporate greed is based in that bastion of money, the Market, money that is.

  • Giulia

    I think this video is a great, simple way to explain the ideas behind True Cost Accounting but I don’t think it’s right to paint the cheap food farmer as the villain who puts profit over people – surely it’s the multinational, all powerful corporations and supermarkets who hold these farmers to ransom that are the real issue…

  • llamaguru

    If you buy cheap bacon rather than the little more expensive bacon on the same shelf, knowing that price equates with welfare, then you are culpable. If farmers can keep pigs in a metal box with slats until slaughter, then they are culpable whoever pays them.

    • Daniel Factor

      Yes shame the poor for buying cheap bacon. Obviously the poor buying cheap stuff is to blame for the suffering of animals.

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